A lesson from Mister Biver of Hublot (humorous with a serious touch)

This is a humorous yet with a serious touch interview with Mr. Biver of Hublot.

"Ok, sir, did you understand it now?" 



 "Well, I will prepare a drawing for you to make it clear...
I need a piece of paper? "

Alright, I am going to take your magazine and will draw it up for you right next to the drawing of the worldrenowned architect Mr. Oscar Niemeyer."



"Enlightening a dial..."




"Hublot is the french world for bull's eye, the window of a ship."
"Not sure where it is coming from???"
Like many watchdesigns of the famous Gerald Genta who was my close and dear friend and unfortunately recently passed away... .



"When you take over a brand, you cannot make the mistake of overlooking their DNA!" 
 
"The danger for many business is that they only invest in Marketing and ignore innovation and substance.  Then you are just becoming a fad and disappear faster than you came onto the market..."



"To succeed, you have to further develop and keep a focus on your DNA and be innovative.  Without innovation, there is no future!"
 

Hr. Biver,
where does the Hublot-Logo come from?



"Well, it is based on 2 pillars called tradition und future.  The H formed wave stems from the nautical view of a wave which we derived from Hublot which means the bull's eye and is related to ships and water."

Mister Biver, it is interested to see this logo and that you can turn it around and it still looks the same?

"Yes, that is right!"

Another question, Mister Biver, why are the screws on the bezels not in a circular organisation like with a famous other brand's timepiece that was also designed by Gerald Genta?

"Let me tell you this, how many times do you think I had to justify myself, although it is not at all my fault?????"



"Well, the watch you are talking about of the other brand has "hexagonal screws.  Did you ever try to unscrew a hexagonal screw from a hexagonal screwhole???"

The "screws" of this brand's watch are actually nuts.  This is actually amajor distinction and every brand has their own identity which is good. .

We leave it up to everyone of our watchmakers how they screw the screws in.  That way, each watch has their own "soul" and no other watch looks the same.  It is like that with everything on earth.  Nothing exists twice and nothing is the exact same.Even identical twins do not look exactly the same."

Last words from myself.  My friend Mr. Walser bought his Hublot not too long ago, and he is lucky enough to have a unique piece thanks to the support of Mister Biver.


Take a look at his unique watch...  well, you should see the back...  ;)

Thank you to Mr. Walser, my friend and a big watchlover.